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docs(growth): record production-first marketing rollout check - #1410

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blove/marketing-rollout
Nov 2, 2026
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blove merged 2 commits into
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blove/marketing-rollout

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@blove

@blove blove commented Oct 31, 2026

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Summary

  • Section 4 (preview dry run) is now marked optional: preview lifecycle never ticks, because Vercel crons run only on production and the website sets LIFECYCLE_DAWN_URL only for production.
  • Section 5 now matches what the 2026-10-31 rollout did: enable posting, confirm one clean tick, then queue and approve one real X post and confirm it's posted exactly once.
  • Notes that preview migrations can lag production (check threadplane_schema_migrations), and shows how to create the main deploy hook with vercel api.

Verification

Docs only. The production flow it describes ran today: clean 16:30 UTC tick, and the queued X post went out once on the 19:30 UTC tick.

🤖 Generated with Claude Code

Preview lifecycle never ticks (Vercel crons are production-only and the
website sets LIFECYCLE_DAWN_URL for production only), so the first
rollout verified with a clean production tick and one real X post.
Also notes that preview migrations can lag and how to create the
deploy hook through the Vercel API.

Co-Authored-By: Claude Opus 5.5 <noreply@anthropic.com>
@vercel

vercel Bot commented Oct 31, 2026 •

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The latest updates on your projects. Learn more about Vercel for GitHub.

Project Deployment Actions Updated
threadplane Ready Ready Preview Nov 2, 2026 6:24am UTC

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@blove
blove enabled auto-merge (squash) November 2, 2026 06:18
@blove
blove merged commit 5c0a5e9 into main Nov 2, 2026
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@blove
blove deleted the blove/marketing-rollout branch November 2, 2026 06:21

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Preview – threadplane — daaffe5e Deployed Nov 2, 2026 by vercel[bot]
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